AI Outperforms Humans in Creativity Test

Summary: Artificial Intelligence (AI), specifically GPT-4, was found to match the top 1% of human thinkers on a standard creativity test. The AI application ChatGPT, developed using GPT-4, excelled in fluency and originality in the Torrance Tests of Creative Thinking, a widely recognized tool for assessing creativity.

This breakthrough finding indicates that AI may be developing creative ability on par with or even surpassing human capabilities. Dr. Erik Guzik, the lead researcher, anticipates that AI, with its rapidly evolving advancements, will become a key tool for business innovation and entrepreneurship.

Key Facts:

1. The study showed that ChatGPT performed in the top 1% for originality, a new achievement for AI.
2. AI outperformed the majority of college students in the national creativity test.
3. Despite ChatGPT’s success, it suggested the need for more sophisticated tools to differentiate between human and AI-generated ideas.

Source: University of Montana

New research from the University of Montana and its partners suggests artificial intelligence can match the top 1% of human thinkers on a standard test for creativity.

The study was directed by Dr. Erik Guzik, an assistant clinical professor in UM’s College of Business. He and his partners used the Torrance Tests of Creative Thinking, a well-known tool used for decades to assess human creativity.

The researchers submitted eight responses generated by ChatGPT, the application powered by the GPT-4 artificial intelligence engine. They also submitted answers from a control group of 24 UM students taking Guzik’s entrepreneurship and personal finance classes.

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