Fintech

71% of Gen Z Consumers Prefer Banking via Smartphone for Security

As smartphone security measures like biometrics become more advanced, more consumers feel safe conducting financial transactions via mobile, including over half of seniors and baby boomers.

The study “Consumer Behaviors and Perceived Security Across Devices,” a PYMNTS and Entersekt collaboration, which surveyed nearly 2,600 U.S. consumers, found that while a higher percentage of older Americans still think using a computer is safer than using a smartphone for banking and payments, that margin is rapidly narrowing.

“Young consumers lead the charge, with 71% of Gen Z respondents reaching for their smartphones more frequently than other devices to complete online financial activities,” the study stated. “Millennials and bridge millennials were not far behind, at 68% and 66%, respectively. Most Gen X banking customers favor smartphones for digital financial activities, with 63% of respondents in this age group reporting that they chose mobile over desktop more often than not.”

Baby boomers and seniors are the holdouts, as just 34% use smartphones for most of their online financial activities and transactions, with 56% preferring computers.

“These older consumers are also 64% more likely than the average consumer to believe computers are more secure than smartphones,” the study found. “We note, however, that when it comes to sending or receiving money to and from family and friends, 54% of baby boomers and seniors tend to reach for smartphones and just 35% for computers.”

Even with the higher levels of trust in online banking, regardless of device preference, consumers still want authentication challenges at appropriate times, like when signing on from a different device.

Approximately half of the consumers surveyed “want manual authentication for every higher-risk activity they conduct,” the study stated. “Specifically, 52% of respondents want to authenticate their identities each time they access their bank account, and 47% say the same for cash transfers to or from family and friends. Even with the ubiquity of online transactions for goods and services, 42% of banking customers still prefer to authenticate their identities each time they finalize purchases.”

Veille-cyber

Share
Published by
Veille-cyber

Recent Posts

Les 7 menaces cyber les plus fréquentes en entreprise

Introduction La cybersécurité est devenue une priorité stratégique pour toutes les entreprises, grandes ou petites.…

1 jour ago

Cybersécurité : Vers une montée en compétence des établissements de santé grâce aux exercices de crise

Cybersécurité : les établissements de santé renforcent leur défense grâce aux exercices de crise Face…

1 semaine ago

Règlement DORA : implications contractuelles pour les entités financières et les prestataires informatiques

La transformation numérique du secteur financier n'a pas que du bon : elle augmente aussi…

1 semaine ago

L’IA : opportunité ou menace ? Les DSI de la finance s’interrogent

L'IA : opportunité ou menace ? Les DSI de la finance s'interrogent Alors que l'intelligence…

2 semaines ago

Telegram menace de quitter la France : le chiffrement de bout en bout en ligne de mire

Telegram envisage de quitter la France : le chiffrement de bout en bout au cœur…

2 semaines ago

Sécurité des identités : un pilier essentiel pour la conformité au règlement DORA dans le secteur financier

Sécurité des identités : un pilier essentiel pour la conformité au règlement DORA dans le…

2 semaines ago

This website uses cookies.