Can a deepfake company be ethical?

On TikTok, you might have seen Tom Cruise playing acoustic guitar in a plain white t-shirt and a green baseball cap. You might have seen Tom Cruise check himself out shirtless in a bathroom mirror. Or playing golf in a white Polo shirt and fedora.

But Tom Cruise isn’t on TikTok. All of these Tom Cruise appearances were deepfakes, computer-generated videos that transplant a person’s face, voice, and overall likeness onto another body (in this case, actor Miles Fisher).

Almost everything about deepfakes is controversial. The term, a mishmash of “deep learning” and “fake”), originates from a Reddit community in 2017 that retrofitted pornographic videos with celebrities’ faces on them, causing an ethical row around the technology. While manipulated videos didn’t originate on a subreddit nor did fake celebrity porn, the ordeal brought deepfakes—the term as well as the concept—to the forefront of ethical tech debates.

Read more

Mots-clés : cybersécurité, sécurité informatique, protection des données, menaces cybernétiques, veille cyber, analyse de vulnérabilités, sécurité des réseaux, cyberattaques, conformité RGPD, NIS2, DORA, PCIDSS, DEVSECOPS, eSANTE, intelligence artificielle, IA en cybersécurité, apprentissage automatique, deep learning, algorithmes de sécurité, détection des anomalies, systèmes intelligents, automatisation de la sécurité, IA pour la prévention des cyberattaques.