How an artificial intelligence-fueled marketing strategy can match universities and students to give both the best chance of success.
Marketing and education don’t seem to belong in the same sentence, do they? Add artificial intelligence to the mix, and you’d be forgiven for thinking the lesson has gone completely haywire. But there is in fact a very strong correlation among these three elements, one that’s set to change the face of the education space for students and institutions alike.
Marketing is all about figuring out who your ideal customers are and then understanding how to target them, and marketing in the world of education is no different. Students are your customers, and student success is the ultimate goal. They use a multitude of resources to find the institution they eventually enroll at, and the key is figuring out what those paths are, how often they lead to graduation and what your ideal student looks like.
Comment reconnaître une attaque de phishing et s’en protéger Le phishing ou « hameçonnage »…
Qu’est-ce que la cybersécurité ? Définition, enjeux et bonnes pratiques en 2025 La cybersécurité est…
Cybersécurité : les établissements de santé renforcent leur défense grâce aux exercices de crise Face…
L'IA : opportunité ou menace ? Les DSI de la finance s'interrogent Alors que l'intelligence…
Sécurité des identités : un pilier essentiel pour la conformité au règlement DORA dans le…
La transformation numérique du secteur financier n'a pas que du bon : elle augmente aussi…
This website uses cookies.