What is artificial intelligence (AI)?

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AI technology can be found in almost every industry, but what is it?

What is artificial intelligence (AI)?

Artificial intelligence is a branch of computer science concerned with the development and study of machines that are capable of learning, making decisions, planning, problem-solving, and demonstrating other features of natural (e.g. human) intelligence.

AI is used in almost every industry in the world to facilitate repetitive tasks, generate new insights, and organize and understand vast amounts of information. Today, AI tools are readily available to businesses of all sizes, from entrepreneurs to enterprises, and companies that fail to make full use of AI are destined to fall behind the competition.

Here’s a look at what AI does and how businesses can use it in everything from sales and marketing to customer service and operations.

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